{"id":2304,"date":"2022-04-07T23:38:03","date_gmt":"2022-04-07T23:38:03","guid":{"rendered":"https:\/\/helpusdefend.com\/?page_id=2304"},"modified":"2022-04-11T23:52:57","modified_gmt":"2022-04-11T23:52:57","slug":"podcast-episode-12-companion","status":"publish","type":"page","link":"https:\/\/helpusdefend.com\/?page_id=2304","title":{"rendered":"Podcast &#8211; Episode 12 Companion"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2304\" class=\"elementor elementor-2304\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-26f0d63 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"26f0d63\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-738dda9\" data-id=\"738dda9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0a7c7b elementor-widget elementor-widget-wp-widget-media_audio\" data-id=\"d0a7c7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wp-widget-media_audio.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5>Listen to this page! Narrated by Nicole A.<\/h5><audio class=\"wp-audio-shortcode\" id=\"audio-2304-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/helpusdefend.com\/wp-content\/uploads\/2022\/04\/narrow_body_webpage.mp3?_=1\" \/><source type=\"audio\/mpeg\" src=\"https:\/\/helpusdefend.com\/wp-content\/uploads\/2022\/04\/narrow_body_webpage.mp3?_=1\" \/><a href=\"https:\/\/helpusdefend.com\/wp-content\/uploads\/2022\/04\/narrow_body_webpage.mp3\">https:\/\/helpusdefend.com\/wp-content\/uploads\/2022\/04\/narrow_body_webpage.mp3<\/a><\/audio>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8e7fed elementor-widget elementor-widget-text-editor\" data-id=\"e8e7fed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Written by Deanna D. <\/span><\/p>\n\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Narration by Priscila<br><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Updated April 7, 2022<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><br><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Episode background: <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">A homegrown big brand pops up and its founder is interviewed in her home, proud of the successful protein weight loss shake Narrow Body. It&#8217;s revealed by the investigating reporter that some followers of the brand, may have had undesirable results. <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><br><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Fake News &#8211; <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">While the term \u201cfake news\u201d is experiencing a resurgence of use in popular culture since Donald Trump\u2019s presidential win in 2016, it is certainly not an old idea. In the late 1890s, it was called \u201cfaking,\u201d an important term of gutter journalism.&nbsp; Fakers use \u201cstand-for,\u201d a technique involving a prominent, intelligent, credible person in the community (doctors, dentists, businesspersons, etc.) who, for a fee, corroborates the story of any reporter.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Fake news is defined as misleading reports presented as news in a showy, bombastic way with the intent of shutting down critical reporting. An important piece of this definition is the purposeful presentation of what is often dishonest or misleading information.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">The hope is that a competent reader can distinguish between factual reports and opinion pieces. Unfortunately, this isn\u2019t always the case, so questioning and critical thinking are needed. Focus on the source, and ask these essential questions: is it credible or reliable? Are there motives and interests? What is the source\u2019s track record? All are vital points to consider.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">In recent times, the public\u2019s attention has zeroed in on the way social media presents information, resulting in the realization that it is difficult for many individuals to tell facts from fiction.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Self-Objectification &#8211; <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Children and any person can learn self-objectification.&nbsp; People may view their own bodies as objects, focusing on how the body appears rather than how it feels. Self-objectification may compromise mental health and has been linked to symptoms of depression, anxiety and eating disorders. Furthermore, self-objectification results in low self-esteem, increased body dissatisfaction and increased body shame.<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">It is a double-edged sword if Individuals think more about how the body looks to others rather than how the body feels internally. For individuals who base their self-worth on appearance, self-objectification can be either validating or threatening. In some cases, self-objectification has the potential to boost self-esteem (ie. if a woman feels attractive). Self-objectification provides an opportunity for women to feel beautiful and receive validation for their appearance. Thus, some women may seek the high of feeling great when they look stereotypically <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">attractive<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">, and the positive attention that comes with it. However, self-objectification tends to be a negative experience for most women and undermines their well-being.<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Self-objectification can pull an individual out of the present moment. A person can feel <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">less<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"> alive and vital. The energy a person puts into their appearance detracts from other pursuits that would be more likely to lead to sustainable well-being, such as contributing to society and finding meaning by making a difference for others.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Harmful Products &#8211; <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Some everyday products can contain harmful substances unnoticed by consumers. In fact, some additives improve the overall product performance or help a business skirt around regulations and make more money. For example, protein powder is a common product but can be illegally \u201cspiked.\u201d According to the European Specialist Sports Nutrition Alliance (ESSNA), protein spiking is when a company intentionally and deceitfully inflated the protein content of their shakes by adding the phrase: \u201c<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">free form amino acids and other nitrogen-rich\/containing nutrients that increases the calculated protein content of a food.<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u201d Spiking allows the company to achieve higher profit margins and sales while maintaining the required protein content. Thus, consumers need to be careful. Dietitians recommend the use of protein powder (which can contain sugar, thickeners, and even toxic chemicals) should only be done with supervision. Also, products that promise to-good-to-be true results are questionable. Consumers need to put these products under the microscope and research them. Many consumers believe safe, non-harmful products have the following features:&nbsp;<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">-They have an eco-labelling or advertising&nbsp;<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">-Are natural personal care products<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">-Products featuring no hazard pictograms<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Social Media Influencers &#8211; <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Influencers are individuals on social media platforms who have many followers. Due to their popularity, many brands approach these influencers and use them to endorse or review the company\u2019s products. Sometimes these brand deals taint the opinions of the influencer and money may play a bigger role than the audience may think.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Research shows that the work of an influencer is fairly positive and that they do have an impact on their followers because they believe that the influencer is a credible source and thus are willing to try out the products they reviewed and endorsed. Plus, the followers understand the product more after a review than an advertisement.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Successful influencers need to operate within certain rules. Their content needs to be authentic, relevant and engaging.&nbsp; To maintain trust (and to be lawful in some jurisdictions), influencers must disclose influencer-brand relationships.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: underline; -webkit-text-decoration-skip: none; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">Tips<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Scrutinize Online Information<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">A number of things can be done to sift through news to see if it\u2019s reliable or credible.&nbsp; Ask these necessary questions:<\/span><\/p>\n<ol style=\"margin-top: 0; margin-bottom: 0; padding-inline-start: 48px;\">\n<li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre;\" aria-level=\"1\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Are there a lot of advertisements?<\/span><\/li>\n<li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre;\" aria-level=\"1\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Are there lengthy headlines with eye-catching phrases?<\/span><\/li>\n<li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre;\" aria-level=\"1\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Is the wording different from the mainstream news?<\/span><\/li>\n<li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre;\" aria-level=\"1\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Do the words induce emotive responses?&nbsp;<\/span><\/li>\n<li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre;\" aria-level=\"1\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">What is the response to the article?<\/span><\/li>\n<\/ol>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Don\u2019t Jump to Conclusions<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Listen to opposing opinions, gather your thoughts and try to do valid research when looking to formulate a response position. Are you open to understanding that your opinion may not be the right one?&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Research Research Research<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Make calls to credible sources, send an email to an oversight body like the FDA or Canadian Food Inspection Agency to find out if a type of product is regulated. Don\u2019t blindly trust your health on claims made by an influencer or a big social media account. Understand that simply typing something into Google, might deliver you results that are exactly what you\u2019re looking for although they might be wrong.&nbsp; If you still have questions about a health product, reach out to a doctor or dietician. When looking at product information or advertising claims online, make sure to take your time and don\u2019t treat it like the impulse items near the check out at the store.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">They\u2019re Human Too<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Just because a social influencer is popular, doesn\u2019t mean they\u2019re right. Be critical of claims made by influencers and ask yourself about the influencer\u2019s motives, agenda or sources.&nbsp;<\/span><\/p>\n<p><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Look for an Ad Disclaimer<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">In most jurisdictions, an influencer must disclose that they are talking about a paid advertisement from a brand or product. Above all, understand that even if a product is right for one person, it may not be right for you.&nbsp;<\/span><\/p>\n<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a318da4 elementor-widget elementor-widget-video\" data-id=\"a318da4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=tVxsR9J2zCY&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f39ed3 elementor-widget elementor-widget-text-editor\" data-id=\"4f39ed3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p><p dir=\"ltr\" style=\"line-height: 1.38; text-align: center; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">References<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 14.2pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Breines, J. G., Crocker, J., &amp; Garcia, J. A. (2008). Self-objectification and well-being in women&#8217;s daily lives. <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Personality and Social Psychology Bulletin<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">, <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">34<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(5), 583-598.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 14.2pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #333333; background-color: #fcfcfc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">de Beer D., Matthee M. (2021) Approaches to Identify Fake News: A Systematic Literature Review. In: Antipova T. (eds) Integrated Science in Digital Age 2020. ICIS 2020. Lecture Notes in Networks and Systems, vol 136. Springer, Cham.<\/span><a style=\"text-decoration: none;\" href=\"https:\/\/doi.org\/10.1007\/978-3-030-49264-9_2\"> <span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; background-color: #fcfcfc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; -webkit-text-decoration-skip: none; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">https:\/\/doi.org\/10.1007\/978-3-030-49264-9_2<\/span><\/a><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 14.2pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #333333; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">European Specialist Sports Nutrition Alliance. (n.d.). Protein Watch: What is protein spiking?.<\/span><a style=\"text-decoration: none;\" href=\"https:\/\/www.essna.com\/protein-watch\/#:~:text=%27Protein%20spiking%27%20%E2%80%93%20also%20known,label%20and%20avoid%20being%20caught\"> <span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; -webkit-text-decoration-skip: none; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">https:\/\/www.essna.com\/protein-watch\/#:~:text=%27Protein%20spiking%27%20%E2%80%93%20also%20known,label%20and%20avoid%20being%20caught<\/span><\/a><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 14.2pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #333333; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Fredrickson, B. L., Roberts, T.-A., Noll, S. M., Quinn, D. M., &amp; Twenge, J. M. (1998). That swimsuit becomes you: Sex differences in self-objectification, restrained eating, and math performance. <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #333333; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Journal of Personality and Social Psychology, 75<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #333333; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(1), 269\u2013284. <\/span><a style=\"text-decoration: none;\" href=\"https:\/\/doi.apa.org\/doi\/10.1037\/0022-3514.75.1.269\"><span style=\"font-size: 11pt; font-family: Arial; color: #2c72b7; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; -webkit-text-decoration-skip: none; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">https:\/\/doi.org\/10.1037\/0022-3514.75.1.269<\/span><\/a><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 14.2pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #333333; background-color: #fcfcfc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Hartmann, S., Klaschka, U. Interested consumers\u2019 awareness of harmful chemicals in everyday products. <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #333333; background-color: #fcfcfc; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Environ Sci Eur<\/span> <span style=\"font-size: 11pt; font-family: Arial; color: #333333; background-color: #fcfcfc; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">29, <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #333333; background-color: #fcfcfc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">29 (2017).<\/span><a style=\"text-decoration: none;\" href=\"https:\/\/doi.org\/10.1186\/s12302-017-0127-8\"> <span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; background-color: #fcfcfc; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; -webkit-text-decoration-skip: none; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">https:\/\/doi.org\/10.1186\/s12302-017-0127-8<\/span><\/a><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 14.2pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Harvard Health Publishing. (10 April 2020). The hidden dangers of protein powder: They may contain added sugar, calories, or even toxic chemicals. Harvard Health Publishing.<\/span><a style=\"text-decoration: none;\" href=\"https:\/\/www.health.harvard.edu\/staying-healthy\/the-hidden-dangers-of-protein-powders\"> <span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; -webkit-text-decoration-skip: none; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">https:\/\/www.health.harvard.edu\/staying-healthy\/the-hidden-dangers-of-protein-powders<\/span><\/a><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 14.2pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Nandagiri, V., &amp; Philip, L. (2018). Impact of influencers from Instagram and YouTube on their followers. <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">International Journal of Multidisciplinary Research and Modern Education<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">, <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">4<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(1), 61-65.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 14.2pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #262626; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Scheufele, D. A. &amp; Krause, N. (14 Jan 2021). Science audiences, misinformation and fake news.116 (16).<\/span><a style=\"text-decoration: none;\" href=\"https:\/\/doi.org\/10.1073\/pnas.1805871115\"> <span style=\"font-size: 11pt; font-family: Arial; color: #1c75bc; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; -webkit-text-decoration-skip: none; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">https:\/\/doi.org\/10.1073\/pnas.1805871115<\/span><\/a><\/p><p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 14.2pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Wellman, M. L., Stoldt, R., Tully, M., &amp; Ekdale, B. (2020). Ethics of authenticity: Social media influencers and the production of sponsored content. <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Journal of Media Ethics<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">, <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">35<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(2), 68-82.<\/span><\/p><p><br \/><br \/><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Written by Deanna D. Narration by Priscila &nbsp; Updated April 7, 2022 &nbsp; Episode background: A homegrown big brand pops up and its founder is interviewed<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"wp_social_preview_title":"","wp_social_preview_description":"","wp_social_preview_image":0,"footnotes":""},"class_list":["post-2304","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/helpusdefend.com\/index.php?rest_route=\/wp\/v2\/pages\/2304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/helpusdefend.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/helpusdefend.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/helpusdefend.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/helpusdefend.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2304"}],"version-history":[{"count":15,"href":"https:\/\/helpusdefend.com\/index.php?rest_route=\/wp\/v2\/pages\/2304\/revisions"}],"predecessor-version":[{"id":2360,"href":"https:\/\/helpusdefend.com\/index.php?rest_route=\/wp\/v2\/pages\/2304\/revisions\/2360"}],"wp:attachment":[{"href":"https:\/\/helpusdefend.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}